18th May 2020


, N/A

Major Project


Of Interest To

Academia Consultants Contractors Leadership teams Operators Private sector clients Public sector clients

Visualising Business Transformation Masterclass – with Jonathan Whelan


Business transformation typically involves a wide range of visualisation techniques, from the templates and diagrams used by managers to make better strategic choices, to the experience maps used by designers to understand technical needs, the technical models used by architects to propose solutions, and the pictorial representations used by change managers to engage stakeholder groups.


In this Masterclass interview, Jonathan Whelan introduces the different types of approach and the techniques used, from the least to the most formal; explains the context and version of each, and how you might use them to help visualise any large business change or process transformation.
Links and references

Business Analysis Body of Knowledge

COBIT Framework

SIPOC Diagram

Unified Modelling Language